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Illustrative business case · 05

Measure the value created for the business.

We compare the before and after of this illustrative case to verify the effect of the new process. Results are interpreted against the baseline and not as universal promises.

Nova Industrial S.A.S.B2B sales of technical equipment and servicesB2B commercial quotations

Before and after

Illustrative results observed after the stabilization period.

Internal work per quotation
75 min→48 min
−27 min
Average customer response
8 h→3.5 h
−4.5 h
Quotations requiring adjustment
30%→12%
−18 pp
Manual effort and rework
150 h/month→65 h/month
−85 h/month
Requests with traceability
Limited→100%
Visible status

Entirely fictional results from the Nova Industrial case, included only to show how value would be measured. They do not represent results from a real client.

Operating capacity released

We convert the effort change into an economic reference without confusing it with realized financial savings.

Monthly capacity

85 h/month × COP $40,000≈ COP $3,400,000/month of operating capacity released

Annual reference capacity

COP $3,400,000 × 12 months≈ COP $40,800,000/year of potential operating capacity

Released capacity only becomes savings, revenue, or financial value when the organization reallocates it, avoids costs, or produces verified additional outcomes.

Value observed across four dimensions

01

Customer

Faster response and clearer status.

02

Operations

Less data entry, correction, and waiting.

03

Management

Greater visibility into volume, status, and time.

04

Capacity

More time available for higher-value commercial activities.

Measurement also means improvement

Measurement closes the cycle and opens a new learning opportunity.

01Review indicators
02Analyze deviations
03Prioritize adjustments
04Implement improvements
05Measure again

Step 05

We verified value and closed the cycle.

  • ✓ Before and after compared
  • ✓ Operational impact verified
  • ✓ Released capacity quantified
  • ✓ Lessons documented
  • ✓ Continuous improvement activated